Popular tortilla chips brand, Doritos, foolishly signed up transgender influencer Samantha Hudson as their brand ambassador, but then had to terminate the partnership after being made aware of the influencer’s vile posts posted about violence and paedophilia. Doritos received intense outrage after sharing the 50-second promotional video.
Samantha Hudson, is a singer and actor from Spain, has approx. 370,000 Instagram followers and was part of a social media campaign for the brand.
Read these vile posts and you can understand why there was such outrage …
In a statement Doritos condemned Hudson’s social media posts.
But its short-lived campaign led to calls, led by conservatives in the US, to boycott the snack food.
Doritos Spain, owned by American food giant Pepsico, said it had ended its relationship with the influencer.