Z Energy is a New Zealand fuel distributor with branded service stations. Formerly Shell New Zealand, it comprises some of the former assets of Shell New Zealand and Chevron New Zealand. Shell left the New Zealand fuel distribution business in April 2010, selling its operations to Infratil and the New Zealand Superannuation Fund. And in 2011, Z Energy was born.
On 1 June 2016, Chevron New Zealand, who operated the Caltex brand in New Zealand, was acquired by Z Energy Ltd. Z Energy currently operates the Caltex network in New Zealand using the brand under licence from Chevron International.
In 2021, Z entered a scheme of arrangement with Australian petroleum company Ampol Limited (Ampol). As of 10 May 2022, Z is now a wholly owned subsidiary of Ampol Group.
In 2023, Z Energy was caught out, indulging in virtue signalling and making misleading claims regarding its emissions reductions. Consumer NZ is taking legal action against Z Energy, on the grounds that the company has breached the Fair Trading Act with misleading public messaging. Learn more here: https://wokeupnz.familyfirstnz.wpengine.com/2023/12/04/consumer-nz-takes-z-energy-to-high-court/
Woke Rating
We rate Z Energy as woke.
Woke Summary
- Virtue Signalling present.
- Gender Ideology & LGBTQ – Rainbow Tick certified, Supporter of annual New Zealand Rainbow Excellence Awards and supporter of Pride Pledge.
- Diversity Equity Inclusion (DEI) – has DEI policies and targets. Diversity & Inclusion (D&I) is a fundamental consideration for all Z Energy’s policies and practices. Z Energy has a dedicated D&I Council and an Employee Rainbow Network.
- Critical Race Theory – Z Energy “trains” employees in unconscious bias and cultural intelligence.
- Climate Change – support for carbon tax, supports the Paris Agreement and Agenda 2030, has emissions reduction targets.
Woke Policies
Wokeness and virtue signalling distracts a company from its core business, which is to make a profit for shareholders while delivering excellent, affordable products and services to its customers. Businesses should not be distracted from this core purpose, otherwise there will be unnecessary costs which are ultimately passed onto consumers. Woke ideologies are typically unfriendly towards the traditional family unit.
Below are some woke policies and initiatives from Z Energy…
Virtue Signalling
In 2023, Z Energy was caught out, indulging in virtue signalling and making misleading claims regarding its emissions reductions. Consumer NZ is taking legal action against Z Energy, on the grounds that the company has breached the Fair Trading Act with misleading public messaging.
Learn more here: https://wokeupnz.familyfirstnz.wpengine.com/2023/12/04/consumer-nz-takes-z-energy-to-high-court/
Gender Ideology & LGBTQ+
“We’re very proud of our Rainbow Tick accreditation and demonstrating visibly, inside and outside, that we’re really committed to diversity and inclusion.”
“While Z is incredibly proud to be Rainbow Tick certified, we also realise it is an ongoing journey for our team and our business. We remain committed to improving the visibility of Rainbow within Z and fostering an environment where people (across all elements of D&I) can bring their true selves to work.”
“In 2020 we launched our first employee network, the Z Rainbow Network, creating an inclusive space for allies and those identifying as part of the rainbow community, to discuss and promote rainbow events/issues to Z. This is vital to ensure that rainbow has a voice throughout the year rather than just at traditional Pride periods. The network is currently established within Z and is looking forward to expanding and creating new ways of engaging the wider Z whānau.”
Source: www.z.co.nz/about-z/what-we-stand-for/diversity-and-inclusion/rainbow-tick/
Z Energy is also a supporter of Pride Pledge (which is a rainbow advocacy group partnering with organisations to push LGBTTQIAP+ inclusion.).
Z Energy is a supporter/sponsor of the annual New Zealand Rainbow Excellence Awards…
Diversity Equity and Inclusion (DEI)
“Ensuring that diversity and inclusion is a fundamental consideration for all policies and practices throughout our company.”
“Internally within Z, we have a dedicated D&I Council and an Employee Rainbow (including Ally) Network.”
“Visibly celebrating and sharing learning about what it is to be a contemporary New Zealander.”
“Developing leaders who are confident and capable with inclusion, supported through training in unconscious bias and cultural intelligence.”
Source: www.z.co.nz/about-z/what-we-stand-for/diversity-and-inclusion
Critical Race Theory
Training employees in unconscious bias and cultural intelligence.
“Developing leaders who are confident and capable with inclusion, supported through training in unconscious bias and cultural intelligence.”
Source: www.z.co.nz/about-z/what-we-stand-for/diversity-and-inclusion
Climate Change
Z Energy supports the Paris Agreement, and has emissions reduction targets.
“We’ve reduced our operational emissions by 6.8% against our new base year of FY20 and are on track to achieve our 2030 target of a 42% emissions reduction target off a 2020 baseline by the end of next reporting year.”
“We will take bold action in response to climate change to reduce our own impact, work with our customers, suppliers, and partners to reduce theirs and provide solutions that will enable New Zealanders to join us on the path to a low carbon future.”
Source: www.z.co.nz/sustainability/our-sustainability-goals/
In 2023, Z Energy was caught out, indulging in virtue signalling and making misleading claims regarding its emissions reductions. Consumer NZ is taking legal action against Z Energy, on the grounds that the company has breached the Fair Trading Act with misleading public messaging.
Learn more here: https://wokeupnz.familyfirstnz.wpengine.com/2023/12/04/consumer-nz-takes-z-energy-to-high-court/
Positive Policies & Activities
Nature Restoration & Biodiversity
Investing in local native biodiversity and restoration: www.z.co.nz/sustainability/nature-restoration/
Note – This page was updated as of 20th May 2024. Please contact us if you’ve discovered other relevant information about Z Energy or other businesses pushing woke agendas. You should also contact us if you discover some positively woke-free businesses.